| Original language | English |
|---|---|
| Pages (from-to) | 7885-7698 |
| Journal | African Journal of Business Management |
| Volume | 5 |
| Issue number | 19 |
| State | Published - Sep 9 2011 |
An empirical study of the existence, relatedness, and growth (ERG) theory in consumer’s selection of mobile value-added services
Cheng-Liang Yang, Mark Hwang
Research output: Contribution to journal › Article › peer-review