Challenges and Opportunities: In search of effective ways to teach international media/journalism to students from rural America

Informed by a review of recent research on teaching international media, journalism and communication and enriched by the author’s 20 years’ experience in teaching the subject, this paper explored what international media literacy and competence means, argued for the urgent need for teaching it, analyzed the structural challenges in teaching the subject, and searched for best-practice models in teaching the subject and assessing the impact of teaching. It focused on how we can effectively engage undergraduate students from rural areas in the outside world and spark their interest in world news and its production.