Conjoint Analysis of Study Abroad Preferences: Key Attributes, Segments and Implications for Increasing Student Participation

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	189-215
Journal	Journal of Marketing for Higher Education
Volume	17
Issue number	2
State	Published - 2008

Cite this

@article{60fa5550861b44b5a76167062f5f6060,

title = "Conjoint Analysis of Study Abroad Preferences: Key Attributes, Segments and Implications for Increasing Student Participation",

author = "Garver, {Michael Scott} and Divine, {Richard L}",

year = "2008",

language = "English",

volume = "17",

pages = "189--215",

journal = "Journal of Marketing for Higher Education",

issn = "0884-1241",

publisher = "Journal of Marketing for Higher Education",

number = "2",

}

TY - JOUR

T1 - Conjoint Analysis of Study Abroad Preferences: Key Attributes, Segments and Implications for Increasing Student Participation

AU - Garver, Michael Scott

AU - Divine, Richard L

PY - 2008

Y1 - 2008

M3 - Article

VL - 17

SP - 189

EP - 215

JO - Journal of Marketing for Higher Education

JF - Journal of Marketing for Higher Education

SN - 0884-1241

IS - 2

ER -