Consumers Evaluations of Mobile, Conversational Decision Aids for In-Store Shopping: Effects of Decision Strategy Implemented and Consumer Need for Cognition

Veena Chattaraman; Jihyun Sung

Consumers Evaluations of Mobile, Conversational Decision Aids for In-Store Shopping: Effects of Decision Strategy Implemented and Consumer Need for Cognition

Veena Chattaraman, Jihyun Sung

Fashion, Interior Design & Merchandising

Research output: Contribution to conference › Poster › peer-review

Original language	English
State	Published - Nov 2021
Event	International Textile and Apparel Association - Virtual Duration: Nov 1 2021 → Nov 30 2021

Other

Other	International Textile and Apparel Association
Period	11/1/21 → 11/30/21

Cite this

@conference{41628f8029464b16bdcdf45b3d212875,

title = "Consumers Evaluations of Mobile, Conversational Decision Aids for In-Store Shopping: Effects of Decision Strategy Implemented and Consumer Need for Cognition",

author = "Veena Chattaraman and Jihyun Sung",

year = "2021",

month = nov,

language = "English",

note = "null ; Conference date: 01-11-2021 Through 30-11-2021",

}

Consumers Evaluations of Mobile, Conversational Decision Aids for In-Store Shopping: Effects of Decision Strategy Implemented and Consumer Need for Cognition

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