Effective marketing starts with a positive quality of work life for employees

Timothy W Otteman; Patricia Louise Janes; Roger L Coles

Effective marketing starts with a positive quality of work life for employees

Timothy W Otteman, Patricia Louise Janes, Roger L Coles

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Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	Effective marketing starts with a positive quality of work life for employees
Publisher	Advances in Hospitality and Tourism Marketing & Management Conference
Volume	2
ISBN (Print)	978-960-287-139-3
State	Published - Jun 2012

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title = "Effective marketing starts with a positive quality of work life for employees",

author = "Otteman, {Timothy W} and Janes, {Patricia Louise} and Coles, {Roger L}",

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Effective marketing starts with a positive quality of work life for employees. / Otteman, Timothy W; Janes, Patricia Louise; Coles, Roger L.

Effective marketing starts with a positive quality of work life for employees. Vol. 2 Advances in Hospitality and Tourism Marketing & Management Conference, 2012.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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AU - Janes, Patricia Louise

AU - Coles, Roger L

PY - 2012/6

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VL - 2

BT - Effective marketing starts with a positive quality of work life for employees

PB - Advances in Hospitality and Tourism Marketing & Management Conference

ER -

Effective marketing starts with a positive quality of work life for employees

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