Original language | English |
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Title of host publication | Effective marketing starts with a positive quality of work life for employees |
Publisher | Advances in Hospitality and Tourism Marketing & Management Conference |
Volume | 2 |
ISBN (Print) | 978-960-287-139-3 |
State | Published - Jun 2012 |
Effective marketing starts with a positive quality of work life for employees
Timothy W Otteman, Patricia Louise Janes, Roger L Coles
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review