TY - JOUR
T1 - Factors Influencing Pro-Environmental Behaviors in Craft Businesses
AU - Vanderploeg, Jennifer
AU - Lee, Seung Eun (Joy)
N1 - Publisher Copyright:
© 2018 ITAA.
PY - 2019/1/1
Y1 - 2019/1/1
N2 - Since the Arts and Crafts Movement in the early twentieth century, discourse on craft has revolved around conflicts over industrialization. The current craft movement builds on these same responses to the industrialized world while also addressing environmental issues and sustainability. However, authors of craft literature rarely address the pro-environmental business practices of craft artisans or the motivational drivers of such behaviors. In this study, we aim to rectify this imbalance by contributing to an expanded understanding of value and belief drivers of pro-environmental behaviors. The value–belief–norm theory of environmentalism is used to outline the causal influences of pro-environmental behaviors in craft businesses, and our findings support the use of the model. Craft business owners’ pro-environmental behaviors are a result of a causal relationship from values to beliefs, through feelings of obligation to act in pro-environmental ways.
AB - Since the Arts and Crafts Movement in the early twentieth century, discourse on craft has revolved around conflicts over industrialization. The current craft movement builds on these same responses to the industrialized world while also addressing environmental issues and sustainability. However, authors of craft literature rarely address the pro-environmental business practices of craft artisans or the motivational drivers of such behaviors. In this study, we aim to rectify this imbalance by contributing to an expanded understanding of value and belief drivers of pro-environmental behaviors. The value–belief–norm theory of environmentalism is used to outline the causal influences of pro-environmental behaviors in craft businesses, and our findings support the use of the model. Craft business owners’ pro-environmental behaviors are a result of a causal relationship from values to beliefs, through feelings of obligation to act in pro-environmental ways.
KW - crafts
KW - environmentalism
KW - personal norm
KW - pro-environmental behaviors
KW - small business
KW - value
UR - http://www.scopus.com/inward/record.url?scp=85057191982&partnerID=8YFLogxK
U2 - 10.1177/0887302X18800394
DO - 10.1177/0887302X18800394
M3 - Article
AN - SCOPUS:85057191982
VL - 37
SP - 51
EP - 65
JO - Clothing and Textiles Research Journal
JF - Clothing and Textiles Research Journal
SN - 0887-302X
IS - 1
ER -