“Home-Based Convenience Stores at the Base of the Pyramid: A Case Study of Nicaraguan Pulpería Entrepreneurs”

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Abstract

In this paper, I explore the business and (household) income outcomes of base of the pyramid (BOP) in-home convenience store entrepreneurs through a census-like business survey in Nicaragua. Utilizing a 2012 cross-sectional and nationally representative business focused micro data set (bases de datos de la encuesta continua de hogares) undertaken by the Nicaraguan Insituto Nacional de Información de Desarrollo (INIDE), 470 pulperos are examined. In-home convenience stores or pulperías are ubiquitous BOP businesses serving BOP consumers. Most pulperías are operated by female entrepreneurs in an informal regulatory environment and serve as a link toward poverty reduction at the BOP. Multivariate analyses suggest gender, location, record keeping, work experience, job satisfaction, and hours worked all have a significant impact on pulpería profits. Key Words – Entrepreneurship, Pulperías (Tienditas), Poverty Reduction, Base of the Pyramid, Nicaragua
Original languageEnglish
StatePublished - Jul 2014
Event“Leveraging Innovative and Cross-Country Learning for Poverty Reduction: Climbing the Economic Ladder -- Examples from and for Nicaragua” - Managua, Nicaragua
Duration: Jul 1 2014Jul 31 2014

Conference

Conference“Leveraging Innovative and Cross-Country Learning for Poverty Reduction: Climbing the Economic Ladder -- Examples from and for Nicaragua”
Period07/1/1407/31/14

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