Original language | English |
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Title of host publication | Marketing Students Perceptions of Computer Usefulness: New Evidence |
Publisher | Southern Marketing Association |
Pages | 259-263 |
State | Published - Nov 1995 |
Marketing Students Perceptions of Computer Usefulness: New Evidence
Hugh G. Daubek, J Holton Wilson, Richard L Divine
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution