Rethinking Online Marketing Education: Process as a Critical Strategic Consideration

Adam Mills, Karen Robson, Matthew Wilson

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	Rethinking Online Marketing Education: Process as a Critical Strategic Consideration
Publisher	Academy of Marketing Science Annual Conference
State	Published - May 2022

Cite this

@inproceedings{2af8fb88ff4c4cd5affcf1c98cac899a,

title = "Rethinking Online Marketing Education: Process as a Critical Strategic Consideration",

author = "Adam Mills and Karen Robson and Matthew Wilson",

year = "2022",

month = may,

language = "English",

booktitle = "Rethinking Online Marketing Education: Process as a Critical Strategic Consideration",

publisher = "Academy of Marketing Science Annual Conference",

}

Rethinking Online Marketing Education: Process as a Critical Strategic Consideration. / Mills, Adam; Robson, Karen; Wilson, Matthew.
Rethinking Online Marketing Education: Process as a Critical Strategic Consideration. Academy of Marketing Science Annual Conference, 2022.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review