The effects of priming product placement on attitudes and brand self-identification

Christopher M Redker, Bryan Gibson, Ian D Zimmerman

Research output: Contribution to conference › Poster › peer-review

Original language	English
State	Published - May 2012
Event	24th annual convention of the Association for Psychological Science - Chicago, IL Duration: May 1 2012 → May 31 2012

Other	24th annual convention of the Association for Psychological Science
Period	05/1/12 → 05/31/12

Cite this

@conference{e0a5827a1ee245dc86627a7af8e53f86,

title = "The effects of priming product placement on attitudes and brand self-identification",

author = "Redker, {Christopher M} and Bryan Gibson and Zimmerman, {Ian D}",

year = "2012",

month = may,

language = "English",

note = "24th annual convention of the Association for Psychological Science ; Conference date: 01-05-2012 Through 31-05-2012",

}